Has anyone tried Holden Rings?

They're a newish wedding ring company that seem to operate on the "no middleman" type of pricing, kind of intended to be for millenials I think.

The pricing looks great but I can't find hardly any info on them. Anyone had any personal experience?

Thanks!

EDIT: If you happen to find this 4+ year old post and you see a comment about Blue Nile, just know that it's bullshit and they keep creating new users to spam their brand.